#37 Business designers’ view on design research (Business Design Jam)

Trent and Alen - Business Design Jam.jpg

Trent and Alen discuss the importance of design research and desktop research from the perspective of 2 business designers.

In this episode, we are covering:

  • conducting looking-ins (internal interviews) and looking-outs (customers and outside stakeholders),

  • doing desktop research (analyzing industry and competitors)

  • using data available

  • and much more!


Alen FaljicComment