#20 Seven things every designer should know about business
A few weeks back, I published the guide for designers who want to learn more about business. As the title already suggests, it covers seven most important business skills for designers.
I decided to turn this guide into a podcast for those of you who prefer audio books. In it, we cover:
Prototyping with Numbers
You can download the mp3 file by right-clicking here.
1:30 Intro & Industry Analysis: Identify and reimagine industry constraints
9:45 Competitor Analysis: Anticipate your competitors’ moves and outsmart them
16:35 Business Strategies: Create products that make competition irrelevant
23:30 Business Models: Figure out how to make money with your product
27:10 Prototyping with Numbers: Quickly estimate the viability of your ideas
35:00 Design Metrics: Measure value created for users
40:10 Business Metrics: Get fluent in the language of executives to convince them